Mielle @ blackweek

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Led the sales, partnership strategy, and execution behind The Mielle Haircare Experience — a vibrant onsite activation celebrating beauty, confidence, and community. This collaboration also featured a powerful main stage conversation with Mielle Founder & CEO Monique Rodriguez and President Omar Goff, exploring the cultural weight of ownership and what it truly means to scale authentically while staying rooted in purpose.

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Event: BLACKWEEK